Mike Florence

Chief Strategy Officer
Mike joined PHD as Head of Planning in 2014 and has reshaped the way our people think and act; bringing the whole agency together, inspiring creativity and making ideas happen across the business. Mike is dedicated to making good ideas happen. He inspires teams to be more ambitious in terms of thinking as he firmly believes that creativity is effectiveness. Mike has many career highlights which include membership of the Cannes Chimera, a “super agency” of creative talent made up of winners of the Cannes Lions Grand Prix, as well as producing the UK’s first Media Agency beer, Seymour Brew.