

Road Trips
The AA & Secret Escapes
Agency: Goodstuff
Together, we created “Road Trips”, a collaboration to celebrate the freedom of the open road and help stay-cationers unlock the joy of the journey. Our partnership co-created a new bookable function on Secret Escapes, complete with an interactive map detailing nine of the UK’s best road trips, supported by premium video content, integration throughout the Secret Escapes website, co-promotional emails and paid media