AWARDS NIGHT 2024
Book Of The Night 2023
Sticking two fingers up at tampon discomfort
Tampax, Ladbible and TikTok
Agency: PG One/ Starcom
By turning Tampax instructions into thumb-stopping content, we grew consideration and positive brand sentiment among young women. Even more importantly, we helped women feel more confident about using Tampax, and drove trial among our audience
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