Virtual Kitchen table conversations with Netmums

Agency: Wavemaker UK

With online radicalisation increasing for children over the pandemic, Counter Terrorism Policing partnered with Netmums to tap into a safe space for mums to discuss how to spot the signs of online radicalisation, complemented with live forums, video content, native articles and social media takeover, resulting in the highest number of calls and referrals to Counter Terrorism Policing’s advice and prevent lines.