Media Craft @ MG OMD


£135million in net new business, 30 industry awards across 10 clients in 12 different award ceremonies, Thinkbox’s TV Planning Agency of the year, Campaign’s Global Media Planner of the Year, two IPA Effectiveness awards (retaining our position as the most awarded media agency in the history of the awards) winner of Media Week’s Grand Prix, winner in the inaugural Ad Net Zero Awards and many more in-channel award successes for OOH, Search, Programmatic and Media Creativity…and all in just over 12 months.

These are just a few of the 2022 achievements of the Media Craft @ MG OMD team.

In late 2021, in response to changing clients, consumer and category needs, MG took the decision to create a ‘super-engine’ to power up our output, made up of talent with a mix of skills, all dedicated to the craft of media.

And so, the Media Craft @ MG OMD team was born and has surpassed all expectations in our first year, driving new business wins, increased profitability, creative and effective award-winning work, new planning and people-focused initiatives and industry-leading partnerships.

Like all good media strategies, the team is made up of four alliterative pillars of excellence: People, Passion, Partnerships and Product.