The Road to Recovery

The AA

Agency: Goodstuff

In a COVID world, you would be forgiven for thinking that driving would take a back seat as the public stayed at home. However, the AA was more important than ever, at a time when the whole UK, not just UK drivers, needed our support. From making the public aware of our initiative supporting the NHS, whilst also maintaining our leadership credentials, to celebrating the return of freedom and driving post-lockdown