President , Whalar
Marco is President, EMEA at creator commerce company Whalar. As EMEA President, Marco drives business growth for all across Europe, the Middle East, and Africa by enabling brands, world-class creators, and leading social platforms to work better together in delivering impactful and culturally relevant marketing solutions at scale.
Marco has a proven track record of being a transformative leader in the industry by growing businesses, developing talent, and creating dynamic cultures. Over the years, Marco has held various C-level senior roles at VivaKi and Publicis Media. He most recently served as Vice President of Sales EMEA at Spotify, where he was instrumental in the streaming audio advertising renaissance and won Sales Team of the Year in 2020.
A regular contributor to industry press and publications, Marco is a regular presenter, contributor, judge, and commentator at conferences and industry events across Europe, the Middle East, and Africa. In addition, Marco is a strong advocate for progress within the industry using his positions to mentor and support groups such as Creative Equals, Adlondoncalling and is an Ambassador of Speakers for Schools, a charity supporting underprivileged children. Additionally, Marco is one of the hosts of Whalar's newly launched Everything Is Better With Creators podcast. The first podcast that takes a deep dive into all things creator economy by exploring what it is, where it's going, and talking to the people making the magic happen.