rachel forde

CEO , UM London


Rachel is a passionate, innovate thinker with significant UK leadership experience. Since joining UM as CEO in 2018 she has injected a new energy into the business and created a strong community of care, equity and belonging, in which people's differences are celebrated and individuals can thrive. Rachel has spent the majority of her 20+ year career in London, working across a wealth of sectors and several top clients including Johnson & Johnson, American Express, Universal Pictures, Kraft and Spotify. As an active member of WACL, Rachel is a champion of diversity and chair of the Future Leaders Award committee, which recognises rising female talent and supports them with training bursaries. She is also a regular contributor on panels and industry affairs. At home, she loves rambling around Richmond Park with her husband, two girls and dog and, as a seasoned traveller is always looking out for her next adventure, whether at home or abroad!