Ric Hayes

Group Strategy Director , Brave Bison

Ric brings over 20 years of practical experience across customer insight, brand development, and growth strategy. He has led in-house marketing teams, run digital agencies, and developed creative and media strategies for a range of global brands. His work includes supporting the Olympics, helping Aldi strengthen its position in the UK market, and contributing to SharkNinja's recent global brand development. Known for his collaborative approach and focus on clear, practical outcomes, Ric brings a thoughtful perspective to modern marketing challenges.