LEGO Piece Garden

Initiative

Client: LEGO

93% of Brits believe creativity is important to their health & wellbeing, but 60% say they lack the materials, time and inspiration. Little did they know they had the solution, they just had outdated perceptions that a LEGO set is for kids. So as part of the London Design Festival we created The LEGO Piece Garden. A creative escape and oasis of inspiration in the heart of Shoreditch where visitors could unleash their creative potential through the power of play.